Greg Coker
 

Greg Coker is the founder and CEO of The Institute for Soft Skills – a full-service leadership development and consulting firm which specializes in “in-house” training and customized training to fit your needs and culture while focusing on organizational and individual effectiveness. The term “soft skills” refer to interpersonal skills like communication skills, negotiation skills and creative problem solving. These skills are sometimes underestimated, however, they are often more powerful as the so-called “hard” or “formal skills”. A good set of soft skills will ensure good customer service and returning customers.